By Linda Kwanjana
President Lazarus Mcarthy Chakwera has called on players in the tourism sector to embrace innovation as one way of promoting the industry.
President Chakwera was speaking in Dowa during the official opening of Kalipano Hotel.
He said: “I want to appeal to players in the tourism sector to embrace innovation, especially the kind that embraces local Malawians as consumers of tourist services.”
President Chakwera also paid homage to the owner of Kalipamo Hotel for building the magnificent hotel in the rural areas against the long held stereotype that the rural areas are not wealthy investing in.
He said: “One of the things that delight me the most about this investment is how it has defied so many stereotypes people have about investing in the tourism sector. One such stereotype is how people do not consider Malawi’s rural areas as a tourist asset worth investing in.”
Kalipano Hotel is owned by a reknowned business man Dr Napoleon Dzombe.
