By Chisomo Phiri
One of the fastest-growing betting companies in the country, Supa Pesa Limited on Monday evening launched its Bet Yanga Online Sports Betting.
The launch took place at Protea Ryalls Hotel in Blantyre.
Speaking in an interview with journalists, Supa Pesa Limited Managing Director Harm Fourie explained that the innovative platform enables individuals to place bets using a simple Short Message Service (SMS),catering to customers without smartphones.
Fourie added that the inclusion of the SMS betting platform is a deliberate strategy to differentiate Supa Pesa from international competitors and expand its customer base.
“We recognized that many potential customers were being left out due to the lack of smartphones.
“By incorporating SMS betting, we’re making our services more accessible and inclusive,” he said.
Fourie stated that to use the SMS betting feature, customers with basic mobile phones can simply dial *4297# on the Airtel or TNM networks.
“Smartphone users can access the platform through the website www.betyangaonline,” he said.