By Mana
Malawi Broadcasting Corporation (MBC) is set to roll out a new MBC2 On the Go channel by end August, 2022, which will focus on high definition programming responsive to the needs of its youthful audience.
Speaking during the Board of Directors appreciation tour of the new studios, Director of Information Chikumbutso Mtumodzi said the development is a great opportunity for local creators to produce content that is unique, reflecting aspirations of Malawi, consistent and competitive on the global scene.
MBC Board Chairperson Reverend Vasco Kachipapa reiterated the need for a platform that embraces youth programming in line with the Malawi 2063 agenda.
MBC Director General, George Kasakula said MBC2 On the Go will fill the gap in diverse audience tastes especially focusing on the lighter side of life and the youth by giving Malawians the choice they deserve especially in sports and entertainment.
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